CAPITAL REGION TRAINERS TOUT BAREFOOT EXERCISE

Two local fitness instructors want people in the Capital Region to kick off their shoes while they work out.

For Immediate Release

Contact: Jes Constantine 518-859-5822

Capital Region Trainers Tout Barefoot Exercise

Oct. 3 & 11 Events in Alb. & Sch. Educate Public on Health Benefits of Shoe-Free Workout

ALBANY/SCHENECTADY (Sept. 27, 2010) — Two local fitness instructors want people in the Capital Region to kick off their shoes while they work out.

“Our bodies evolved a long time before we invented running shoes,” said Jes Constantine, group exercise instructor at Best Fitness in Albany and Schenectady. “So padded running shoes might feel comfortable to work out in, but they actually interfere with the natural movement of your muscles and can lead to serious injury.”

Jes Constantine and Jaime MuscatoBecause most running shoes have very thick padded heels, people tend to incorrectly thrust from the heel instead of thrusting from the ball of the foot, which is how we are supposed use our feet, Constantine said. Barefoot training can lead to reduction in knee, hip and back pain, enhanced posture and movement confidence.

This October, Constantine and Best Fitness Group Exercise Instructor Jaime Muscato are inviting adults of all athletic ability levels to learn about and experience first-hand the benefits of barefoot training through an inspirational, sweaty and dynamic workout called willPower & grace (R).

Constantine and Muscato will host two willPower & grace (R) launch parties that are free and open to the public. The first event will be on Oct. 3, from 9 a.m. till 11 a.m. at Best Fitness Albany, at 911 Central Ave., Albany. The next event will be on Oct. 11, from 9 a.m. till 11 a.m. at Best Fitness Schenectady at 2330 Watt St., Schenectady.

“Some athletes are starting to catch on to the benefits of training barefoot,” Muscato said. “We want to show the rest of the people out there why it’s good for you to workout with your shoes off.”

Stacey Lei Krauss, Nike Elite instructor, created willPower & grace (R), which became one of the first fitness fusion programs in the country. willPower & grace (R) is a sweaty, dynamic blend of the fitness industry’s most popular (and most effective) group exercise programs. This cardiovascular barefoot training workout is appropriate for participants of all fitness levels.

“I love the barefoot aspect of the class,” said Victoria Daley, 52, of Rotterdam, N.Y. “It’s a body part which has not been addressed in other classes I have participated in, yet it’s the physical foundation of our bodies!”

Daley’s son Eamon Daley also works out with her in the willPower & grace (R) class at Best Fitness Schenectady.

Classes are offered regularly at both the Albany and Schenectady Best Fitness gym locations.

The general public may contact Best Fitness for additional information at 1-877-695-8671 or by visiting http://bestfitness.us.

For high resolution photographs of Jes Constantine and Jaime Muscato, visit: http://duncancrary.com/clients/JesConstantine_JaimeMuscato.html.

For information, contact Jes Constantine at 518-859-5822.

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Media coverage resulting from this press release:

Bare foot running: The latest trend
Your News Now (Capital 9), Oct. 11, 2010

Runners finding benefits in taking their shoes off
The Daily Gazette, Oct. 2, 2010

Benefits of being barefoot
Spotlight Newspapers Sept. 30, 2010